Okay, okay...I just had to blog about this. This morning counted the fifth person to send me this viral election video from MoveOn.org supporting Obama.
As of last Thursday, more than 9 million people have passed this video on to friends and family (as of sending this blog it's 13 million and counting). I'm not sure what they invested in the production and marketing of the video, but you can bet it's less than the three to five million dollars that Obama spent on his 30 minute advertorial on all the major networks last week.
Funny thing is, more republicans than democrats sent this to me because they thought it was a cool video (the personalization does it). Yikes! Now that's content marketing.
Check out mine below.
Hi Joe,
I thought this was hilarious. Got it a couple weeks ago and sent it out to many folks. Early on the other viral video that was great in the same vein was the one that enabled you to put your name in as an indepedent candidate. And of course what these vids show is that if you use humor and intellect combined you can have a big viral hit.
Posted by: Nettie Hartsock | November 03, 2008 at 04:20 PM
Nettie > you are right :)
We at Vanksen did this personalize video and you can find it there : http://www.news3online.com/spread.php
That was for Paltalk a Chat service :)
Posted by: greg | November 12, 2008 at 05:06 AM