Custom Publishing Council Celebrates 2008 Pearl Award Winners

I just came back from the 2008 Custom Publishing Council Pearl Awards Ceremony in New York City at the Rainbow Room. The Pearl Awards is a celebration of the best that the custom publishing industry has to offer.

Some of the highlights included:

• Don Johnson, Editor-in-Chief for Meredith Integrated Marketing, took home the coveted John Caldwell Award, which celebrates lifetime achievement in the custom publishing industry. Don, a 40+ year veteran at Meredith, won the night over with an emotional acceptance speech that brought tears to many in the room.
• The Best in Custom Award, sponsored by Nxtbook Media, went to Centurion magazine from American Express, produced by Journal International Verlag.
• Rodale Custom Publishing was the big winner of the night, taking home an astounding 13 Gold awards. 
• Co-presenter Jonah Bloom (from AdAge - who presented along side Mr. Magazine himself Samir Husni) had trouble pronouncing Lamaze (a Rodale magazine) most of the night (all in good fun). Jonah also wanted to know the ROI on the Merrill Lynch custom magazine.
• Junta42 came away with two gold awards (best microsite and best blog).

Also, a big thanks to the sponsors who helped make the night possible: Nxtbook Media, Fry Communications, Lane Press, Arandell Corporation, and Convera.

Here is the full-list of award winners.  Congratulations to all the winners.  There were truly some amazing print and web publications on display from the best content providers the industry has to offer. 

Design

Best Cover

Under 50,000 - Luxury Travel Guide/Faircount Media Group

50,000 - 250,000 - Ethisphere/Mindspace

Over 250,000 - deliver/Campbell-Ewald

Best Opening Spread

Under 250,000 - big ideas in technology/Leverage Media

Over 250,000 - all animals/Time Inc. Content Solutions

Best Overall Design

Under 50,000 - Gilette: The Best a Man Can Get/Time Inc. Content Solutions

50,000 - 250,000 - Momentum/Journal International Verlag

Over 250,000 - deliver/Campbell-Ewald

Best New Magazine

thinkMoney/T3 Publishing

Best New Newsletter

Solage/DCP

Most Improved Publication

Under 50,000 - Draeger's Cooking/DCP

Over 50,000 - escape/Great Water Media

Best Special Issue

Capital Thinking/Leverage Media

Best One-Shot

Next*/DCP

Best Use of Photography

Under 50,000 - Experience Bermuda 2008/09 / HCP/Aboard Publishing

50,000 - 250,000 - Four Seasons Magazine/Pace Communications

Over 250,000 - Hemispheres Magazine/Pace Communications

Best Use of Illustration

Under 50,000 - Independent School/The Magazine Group

50,000 - 250,000 - little brown book/Rodale Custom Publishing

Over 250,000 - Sky/Pace Communications

Best Use of Typography

Hemispheres/Pace Communications

Best Tie-In with Corporate Marketing Objectives

on Investing/Custom Solutions from Smart Money

Digital

Best Integrated Print and Web Program

Stir/Hanley Wood Marketing

Best Web Publication

F2/Fader Media

Best E-Newsletter

on Air/Spafax Canada

Best Microsite

Junta42.com/Whitespace Creative

Best Blog

Junta42 blog/Z Squared Media

Best Use of Alternative Media or Multimedia Technology

National Small Business Summit Website/Hammock Inc.

Best Interactive Tool

You24/Rodale Custom Publishing

Best Web Feature or Article

You24/Rodale Custom Publishing

Best Overall Web Design

Cygnus Custom Solutions/Cygnus Business Media

Best Achievement of Corporate Objectives

Lamaze/Rodale Custom Publishing

Best Launch or Relaunch

Guide 2 Gaming/Future Plus

Editorial

Best Cover Lines

CBS Watch!/McMurry

Best Feature Article/Package

Under 250,000 - Capital Thinking/Leverage Media

Over 250,000 - Look Good Feel Better/Transcontinental Custom Communications

Best Overall Editorial

Under 50,000 - Centurion/Journal International Verlag

50,000 - 250,000 - cleveland clinic magazine/The Magazine Group

Over 250,000 - Acura Style/Javelin Custom Publishing

Best New Magazine

Are You? Central/Emphasis Media Limited

Best New Newsletter

cancer prevention works/Rodale Custom Publishing

Most Improved Publication

Girl Scout Leader/Spot On media

Best Column

diane/Rodale Custom Publishing

Best Regular Department

Hemispheres/Pace Communications

Best Special Issue

little pink book/Rodale Custom Publishing

Best One-Shot

Fight One - Doubledown Media

Best International Publication

Automation Today Asia Pacific/Penton Custom Media

Strategy

Best Tie-In with Corporate Integrated Marketing Campaign

Smart & Simple/Rodale Custom Publishing

Best Achievement of Corporate Objectives - B2B

Wal-Mart world/Rodale Custom Publishing

Best Achievement of Corporate Objectives - B2C

little brown book/Rodale Custom Publishing

Best Proof of Return on Investment

little pink book/Rodale Custom Publishing

Best Distribution Strategy

deliver/Campbell-Ewald

Best New Launch or Relaunch - B2B

Wal-Mart world/Rodale Custom Publishing

Best New Launch or Relaunch - B2C

Lamaze/Rodale Custom Publishing

Related Articles

• Custom Publishing Council Announces 2007 Pearl Awards Winners

Comments

[Ardath Albee]

Congrats on the awards, Joe!
Ardath