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January 11, 2008

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Comments

Melanie

Thanks for the thought-provoking post. Since my company name has two words together without a space and since the name can easily be misspelled, this article has prompted me to search through the search engines to see what I've been missing.

Joe Pulizzi, Junta42

Thanks Melanie...although from the look of your listings on Google, you are doing a better job than I did. Probably more focus on the Attention Max would pay big dividends.

Best
Joe

Mario

Joe:

I think the problem was not the space of the lack of it, but the fact that one of the terms in your URL is a noun and the other one is a number.

Search engines have trouble with that: they don't know where to split the URL. If your domain would have been, for example, juntacompany.com, the SEs would have "understood" that they were in fact two separate words and you would have ranked for those "junta company" and "juntacompany".

The point of your article, though, is still valid. You have to understand your users' behavior and cater to it.

Joe Pulizzi, Junta42

Hi Mario...great insight. I think this happens a lot where the search engines might not know where the proper breaks would be. Good stuff!

Kyle

Some of the best advice that you can give is in your own failures. It takes a lot for someone to admit that they messed up and even more to publicize it to the world. Thanks for provoking thought in the rest of us to not make the same mistakes. :)

Joe Pulizzi, Junta42

Hi Kyle...thanks for the note. Fortunately for my readers, I make lots of mistakes and will be sharing them often. That is part of the fun of the internet as well...try lots of things, fix lots of things, continue to learn.

Best
Joe

Paul Burani

Now this is useful feedback. You don't even need a premium tool like Wordze to get this right--simply look at your most important keyword(s), and look on your computer's keyboard at all the surrounding letters! Or just type it fast and try to force the errors. Those misspellings amount to a nice long tail of traffic intended for you anyway.

P.S. I've also read (and this is from Danny Sullivan, people) that the meta keywords are pretty much useless nowadays EXCEPT for misspellings of your core keywords.

albachtimi

I think Joe was right, the main problem of your site is placed to URL address, but your strategy to solve your problem was great... It proved with your high pagerank.

seo specialist

hey

Really nice tips!

will try to keep it in my mind

thanks!

Joe Pulizzi

@seo Thanks for taking the time to comment.

orange county seo

i like your tips. thanks for sharing those tips.more power to your blog...

-faith-

seo company

Very nice post.I like your tips.Thanks for sharing your great ideas...

hotel search engine optimisation

Great tips here. I'm such an amateur at the more technical stuff, I'm looking forward to learning more .

SEO Philippines

Some of the best advice that you can give your own failures. It takes a lot for someone to admit that they messed up and even more to publicize it to the world. Great ideas..keep it up!

Max Ryder

hi guys this is new FANTASTIC idea for in our life
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Max Ryder
seo

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    About Joe


    • Joe Pulizzi is a leading author, speaker and strategist for content marketing. Joe, founder of content matching site Junta42, is co-author of Get Content Get Customers. This blog looks at the trends in content marketing, and how marketers can learn to think and act like publishers.

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