About Joe
Joe Pulizzi is a leading author, speaker and strategist for content marketing. Joe is founder of the Content Marketing Institute and SocialTract. This blog looks at the trends in content marketing, and how marketers can learn to think and act like publishers.
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Joe’s Books
Get Content Get Customers… the book that started the Content Marketing revolution. Learn how to develop compelling content and seamlessly deliver it to customers— without interrupting their lives.
Managing Content Marketing… how to put content marketing to work. Managing Content Marketing shows you, in detail, how to manage content marketing within your organization, whether you come from a small company or multi-billion dollar brand.
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12 Tips to Writing Your First Book
Here is a link to my interview Q&A with MarketingSherpa on writing and launching your first book project. It was a fun interview, and I remember saying everything except that I am "consistently tired." I must have been too tired to remember.
If you like this one, try this post on "10 Keys to Writing a Book when You Have Absolutely No Time to Write a Book."
Enjoy!