About Joe
Joe Pulizzi is a leading author, speaker and strategist for content marketing. Joe is founder of the Content Marketing Institute and SocialTract. This blog looks at the trends in content marketing, and how marketers can learn to think and act like publishers.
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Joe’s Books
Get Content Get Customers… the book that started the Content Marketing revolution. Learn how to develop compelling content and seamlessly deliver it to customers— without interrupting their lives.
Managing Content Marketing… how to put content marketing to work. Managing Content Marketing shows you, in detail, how to manage content marketing within your organization, whether you come from a small company or multi-billion dollar brand.
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42 Ways to Custom Publish; Includes Examples
Well, we’ve been working on a follow up to my blog posting from a few months ago, 42 Content Building Ways to Attract and Retain Customers. Part II of this is 42 Ways to Distribute Your Content, which pretty much covers all the big ones, from custom magazines to social media. The difference this time is that we’ve included at least one real example for each (with apologies to article marketing and variable enewsletters).
Check it out and let me know what you think.